Getting started with SEO begins with developing the topic clusters that you would like to focus on in your blog articles, social media posts, and other content you plan on producing for your audience.

Blogging remains a key factor for marketers and business owners to publish relevant content on the web for their target audience.  Using blog articles to increase SEO rankings and as educational pieces answer the biggest questions presented from your audience pays dividends in the long run.

Search Engine Optimization, also known as SEO, is incredibly important for your shredding company's website to rank high on the Google search results.

Making the investment into paid advertising through Google Ads is a big, but important step in your inbound marketing strategy.  But how many leads are being generated from your ads?

Do you want to ask your customers for Google Reviews but not sure where to start?

Don’t worry, asking is easier than you think!

How important are customer reviews to your business?

If you have a Google My Business listing, you will have a Google Reviews page where customers, and others, can review your company online.  

Google announced that it is pledging $340 million in ad credits to small and medium-sized businesses in response to COVID-19, as part of a more than $800M move.

During the midst of one of the largest pandemic in United States history, businesses are having a tough time continuing business as usual. Organizations are turning towards a "work from home" policy for their employees, but communication is still essential for businesses and individuals to survive.

As a small to medium sized business, you more than likely created your own LinkedIn company page and are the sole user of the page. After hiring a social media manager or agency to manage your company page, you'll need to add the new hire as an admin to allow them to post on your behalf.