Did Email Marketing Die?

Did Email Marketing Die?

        Today in 2022, attention has become a prime time commodity. With the rapid advancement of technology over the last decade, information has become free-flowing (overflowing for some), and screen time has increased exponentially. While this has certainly made it easier for marketers to increase their penetration into their customers' daily lives, it has also significantly ramped up the competition for said attention. From banner ads to chatbots and marketing automation, customers are in a constant state of migration from one sales funnel to the next, often without even realizing it.

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Marketing 101 Brand Building

Marketing 101: Brand Awareness

From pouring your Kelloggs in the morning to lacing up your Nikes for a run to driving your Toyota while listening to your favorite Pandora station, brands are ever-present in our life. Seriously, try and think of one product that you use on a daily basis that isn’t specifically branded. 

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